Privacy Policy

Your privacy is important to us. This policy explains how Aura Premium Wellness collects, uses, and protects your personal information.

Last updated:

Introduction

Aura Premium Wellness ("we," "our," or "us") is committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and use our wellness services.

By accessing or using our services, you acknowledge that you have read, understood, and agree to be bound by this Privacy Policy. If you do not agree with our policies and practices, please do not use our services.

Information We Collect

Personal Information

We may collect personal information that you voluntarily provide to us when you:

  • Register for an account or create a profile
  • Schedule appointments or book wellness services
  • Subscribe to our newsletters or wellness programs
  • Participate in surveys, contests, or promotional activities
  • Contact us through our website, email, or phone
  • Purchase products or services from our online store
  • Provide health and wellness information during consultations

Types of Personal Information

Contact Information

  • • Full name
  • • Email address
  • • Phone number
  • • Mailing address

Health Information

  • • Wellness goals
  • • Health conditions
  • • Lifestyle preferences
  • • Consultation notes

Automatically Collected Information

When you visit our website, we may automatically collect certain information about your device and usage patterns:

  • IP address and location data
  • Browser type and version
  • Operating system
  • Pages visited and time spent on our site
  • Referring website or source
  • Device identifiers and cookies

How We Use Your Information

We use the information we collect for various purposes, including:

Service Provision

Providing personalized wellness consultations, treatments, and ongoing care programs tailored to your specific needs and goals.

Communication

Sending appointment confirmations, health tips, wellness updates, and responding to your inquiries and requests.

Marketing

Providing information about new services, wellness programs, special offers, and educational content that may interest you.

Website Improvement

Analyzing usage patterns to improve our website functionality, user experience, and service offerings.

Legal Compliance

Complying with applicable laws, regulations, and legal processes, and protecting our rights and interests.

Business Operations

Processing payments, managing appointments, and conducting other business activities necessary for our operations.

Information Sharing and Disclosure

We do not sell, trade, or otherwise transfer your personal information to third parties without your consent, except as described in this policy:

Our Commitment

We only share your information when necessary to provide our services or when required by law. Your trust is our priority.

Service Providers

We may share information with trusted third-party service providers who assist us in operating our website, conducting business, or serving you. These providers have access only to perform these tasks on our behalf and are obligated not to disclose or use the information for any other purpose.

Legal Requirements

We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., a court or government agency).

Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will notify you of any such change in ownership or control of your personal information.

Data Security

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction:

Encryption

SSL/TLS encryption for data transmission

Access Controls

Limited access on need-to-know basis

Regular Audits

Security assessments and updates

Important Notice

While we strive to protect your personal information, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security, but we continuously monitor and improve our security measures.

Your Rights and Choices

You have certain rights regarding your personal information. Depending on your location, these rights may include:

1

Access

Request access to your personal information we hold

2

Correction

Request correction of inaccurate or incomplete information

3

Deletion

Request deletion of your personal information

4

Portability

Request transfer of your data to another service

5

Objection

Object to processing of your personal information

6

Withdrawal

Withdraw consent for processing where applicable

How to Exercise Your Rights

To exercise any of these rights, please contact us using the information provided in the "Contact Information" section below.

We will respond to your request within 30 days and may require additional information to verify your identity before processing your request.

Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience on our website and analyze usage patterns:

Types of Cookies We Use

Essential Cookies

Required for basic website functionality and security

Analytics Cookies

Help us understand how visitors interact with our website

Functional Cookies

Remember your preferences and settings

Marketing Cookies

Used to deliver relevant advertisements and track campaign performance

Managing Cookies

You can control and manage cookies in various ways:

  • Browser settings to block or delete cookies
  • Opt-out tools provided by advertising companies
  • Our cookie preference center (accessible via website footer)

Third-Party Services

Our website may contain links to third-party websites or integrate with third-party services. This Privacy Policy does not apply to these external services:

Third-Party Integrations

We may use third-party services for:

  • Payment processing and e-commerce functionality
  • Email marketing and communication platforms
  • Analytics and website performance monitoring
  • Social media integration and sharing
  • Appointment scheduling and calendar management

Important Notice

We are not responsible for the privacy practices or content of third-party websites. We encourage you to read the privacy policies of any third-party services you access through our website.

Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law:

Active Accounts

We retain information while your account is active and for a reasonable period after account closure.

Legal Requirements

Some information may be retained longer to comply with legal obligations, tax regulations, or audit requirements.

Business Records

Transaction records and business communications may be retained for business continuity purposes.

Marketing Data

Marketing preferences and communication history are retained until you opt out or request deletion.

Children's Privacy

Our services are not directed to children under the age of 13, and we do not knowingly collect personal information from children under 13:

Age Restriction

If we become aware that we have collected personal information from a child under 13 without parental consent, we will take steps to delete such information promptly.

For parents and guardians: If you believe your child has provided us with personal information, please contact us immediately so we can remove the information and terminate any accounts.

Age verification: We may require age verification for certain services or content to ensure compliance with children's privacy regulations.

International Data Transfers

Your information may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place:

Adequacy Decisions

Transfers to countries with adequate data protection

Standard Clauses

EU Standard Contractual Clauses

Certification

Privacy Shield and equivalent frameworks

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for legal compliance. We will notify you of any material changes:

Website notification: Posting the updated policy on our website with a new "Last updated" date

Email notification: Sending an email to registered users about significant changes

Continued use: Your continued use of our services after changes indicates acceptance of the updated policy

Contact Information

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

Company Information

Aura Premium Wellness

náměstí Míru 12, 760 01 Zlín

Czech Republic

Business Hours

Monday - Friday: 9:00 AM - 5:00 PM

Saturday - Sunday: Closed